the geek chronicles

writing. shooting. embracing life.

Monday, August 2, 2004

of justice and false advertising

this is weird because i can update but i can't view my journal. oh well. so i'm at an internet shop again because i have 1 hour and a half to kill before my next class.

yesterday i watched The Practice. i love that show. it makes me want to be a lawyer myself. i felt like a child again wanting to be anything she sees on tv. like when i was a child i liked cop shows and i told my dad one day,"I want to be a policewoman!" loud and proud. so anyway, this isn't my point. the episode yesterday was pretty interesting. a college guy died of alocohol poisoning after drinking his favorite brand of beer. the family of the guy who died brought the case into court because they wanted justice for their son. the point presented by the lawyer of the boy's family made perfect sense against the beer's company. according to the lawyer, false advertisement is what makes young adults drink in the first place. this is when i got into thinking that what the lawyer said was true. for example, here in the Philippines, beers advertise using young adults and they give us an impression that when you drink their beer, you'll score more chicks. what's worse is that they make you think that when you drink, you're hip or cool. young adults can drink all they want but my point is that these big companies take advantage of the vulnerability of young adults. they know where to target the soft spots of young people so they use teenagers to endorse beer.

i used to look things in a different angle regarding advertisement of alcohol. some advertisement were even funny! but not anymore. they show us a completely different perspective, like it's really normal to drink. it IS NORMAL but it's not when a young adult becomes starts drinking emotionally rather than socially. he starts thinking that when he drinks he is able to run away from the harsh realities of life.

i don't know. this is just my opinion. so anyway, the case ended when the beer's company offered the boy's family blood money- 1.4 million dollars just to back out of the case (and for them to not suffer the consequences) right before the verdict was to be read by a jury member. the victim's family lawyer declined the offer so the verdict was read: the beer company must pay the family 140 million dollars for damages plus 400,000 dollars for something else that i can't recall. the lawyer made a good move by declining the offer because the family is going to get more than what was offered to them with their dignity intact. justice was served.

i wonder if that happens in the real world too, i mean justice being served and all because somebody told me that there's no such thing as justice anymore these days. how sad.

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